Saturday, January 24, 2009

29 per cent of all litter in Britain's town centre's is McDonalds waste.

The Croydon Advertiser invited comment about the article they were running about litter outside McDonalds. The Keep Britain Tidy campaign revealed last week that a staggering 29 per cent of all litter on the streets of Britain was McDonalds waste. It did get me thinking about rubbish.......

Here is my full comment:

"The first thing that comes to mind is that if a domestic residence polluted the street scene in this manner the council would clean up the mess and bill them for it. Why is it different for McDonalds?

"Litter on the streets is a blight on our environment and a concerted effort by all needs to made to tackle this problem. Litter is pollution and the thousands of tonnes of litter that originates from McDonalds restaurants ends up in landfill. This in turn will lead to fines through the EU Waste Directive.

"An immediate short term solution would be to put pressure on McDonalds to use the minimum level of packaging required and ensure that it was biodegradable.

"People who throw litter on the streets or out of cars - and we've all seen it - are just simply lazy. The reality is we are never that far away from a waste bin. Unfortunately, most Croydonians are probably uncomfortable about admonishing someone who they see dropping litter. They have read the stories about incidents of violence that start from an individual approaching someone that has littered.

"Therefore, we need a comprehensive educational and awareness campaign like the one we had when I was at primary school to change habits. This needs to be coupled with a degree of enforcement. "

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